You need both knowledge and execution in moderation to get anything done. We oftentimes get stuck because we’re focusing on only one and disregarding the other. 

When there is selfish promotion of a bad product, it hurts the brand by damaging relationships with customers. Trust is broken through marketing a sub par product.

Distrubution is a key element in business that makes all the difference. Just being  a great product company does not mean that you can whether storms like COVID or grow the way you should. 

It seems to be a universal principle that loudness based in selfishness loses more times than it wins. Value is greater than noise. Value is the new loud.

It seems to be universal principle that loudness based in selfishness loses more times than it wins. Listening + empathy and partnership seems to be what wins.

Once you get people locked into your your your offering and your story, then when you add on to it, now you’re just adding more opportunity for memories.

Tapping into your story is one of the most powerful steps you can take to grow as a business. Revenue reflects how well your story connects with your audience.